Hay'adda Advertising ama maamulaha advertising?

Hay'adda Advertising ama maamulaha advertising?

In shirkadaha waawayn, ay jirto su'aal ma, advertising iyo suuq waaxaha, waxayna u - waxaa looga baahan yahay.

Iyo shirkadaha yar yar? Time milkiilaha ganacsiga yaryar oo dhan ka dhiman, iyo Xoghayaha sida arrinta muhiim ah sida ururka iyo fulinta ee ololaha advertising, aan la soo eedeeyay.

waxaa wanaagsan in ay soo jeedin in ay gargaar ka mid ah hay'adda advertising ama kiraystaan shaqaale adiga kuu gaar ah?

Labada xal leeyihiin pros iyo khasaraha. Aynu u fiiriyaa.

Xulashada 1. Shaqada ee takhasuska marketing.

pros:

• shaqaalaha u shaqeeyo lacag ku magacaaban.
• Wuxuu waxaa lagu qaadi karaa shaqada "ku xiga".
• Specialist dibiiciga wakhtiga oo dhan, oo ogolaan karaan hawlaha dheeraad ah si ay u xalliyaan.
• Afkaarta advertiser joogto ah degan mashruuca mid keliya, oo aan haysan in la wareeri by mashaariic kale.

ayidaya:

• shaqaale cusub u baahan doonaa ma aha oo kaliya mushaharka iyo lacagta badbaada bulshada, laakiin sidoo kale meel shaqo oo kala duwan, qalabka xafiiska iyo wixii la mid ah. D.
• run ahaantii ka heli xirfad karti ma fududa badan oo waayo aragnimo ah. Oo haddii ay ka heli su'aalo badan tahay uu u dhiganta doonaa inay aqoontooda, ama isku kalsooni.
• shirkadaha oo dhan ma u baahan yihiin taageero advertising joogto ah. Xaaladdan oo kale, qofka shaqaalaha ah la caajisaan doonaa oo kaliya in ay lacag.
• Qayb weyn oo ka mid ah shaqada weli yeelan doonaan in ay fuliyaan ururada dhinac saddexaad ama wariyeyaasha madaxa. Waa hal-abuur, design, videos post, qaadashada of advertising dibadda, daabacaadda banner, wax soo saarka ee qadiin ah iyo D. sidaas on. Dhab ahaantii, advertiser caadiga ah ku leeyahay kaalin isku dubaridka.
• Inta badan shaqaalaha waaxaha marketing qaybiyo amarada, ma ku saleysan oo ka mid ah faa'iidooyinka ka mid ah qandaraasle, iyo sababo ay lacagta u gaar ah.

Xulashada 2. Work hay'adda advertising ah.

pros:

• waayo-aragnimo weyn iyo shaqaalaha multi-xirfad leh. Sida caadiga ah, joogitaanka at asturidda oo ka mid ah hay'adaha ratings, cilmi-baarista iyo E. sidaas on., Ogolaanshaha qoondeynta wax ku ool ah ee miisaaniyadda advertising ah.
• Hay'adda Advertising qaadataa daryeelka dhammaan ogolaanshaha, aalada, gaarsiinta ee qalabka kor uqaadida, D. gacanta ku habka saxda ah ee advertising, iyo wixii la mid ah.
• aqoon qoto dheer ee suuqa. Waxaa si gaar ah muhiim marka aad u baahan tahay si aad u hesho takhasus dhif ah, si ay u soo qaado xusuus aan caadi ahayn, si deg deg ah soo saaraan wax, iyo wixii la mid ah. D.
• Waxaad ku bixin oo kaliya, shuqulka sameeyey.
• Hay'adda uma baahna laaluush qandaraaslayaasha, iyo si uu helo guddi iyaga ka.

ayidaya:

• Hay'adda adag tahay in la xakameeyo.
• In the case of guddiga weyn miisaaniyadda advertising hay'adda noqon kartaa mushaaraadka shaqaalaha dareemi sare.

Dhab ahaantii, dad badan oo isla markiiba ka qaadista ikhtiyaarka labaad, iyagoo rumaysan in hay'adda advertising ah shaqada - waa qaali. Laakiin tani waa quraafaad badan runta.

Indeed, hay'adda advertising ah si ay u shaqeeyaan doonista xorta ah ma, iyo sidoo kale shaqaalaha kiraystay.

Laakiin marka hore, inta badan hay'adaha ku lug leh fulinta ee ololaha advertising, waxay leeyihiin qiimo dhimis ay hay'adda warbaahinta, ee ka shaqeeya ee advertising dibadda, soo saarayaasha "advertising dibadda", iyo D. sidaas on. More inta badan, komishanka, kaas oo macaamiisha bixinaya hay'adda, waa 5 ilaa 15% .

Second, hay'adda waxaa kaliya ma faqri aad lacag, waxa ay tayadoodii doonaa miisaaniyadda advertising iyo keenaysaa xilli ciyaareedkan oo dhan si caadi ah "hooseeyaha semantic." A xumo samaynayo olole advertising dhufan karo ma aha oo kaliya on miisaaniyadda, laakiin sidoo kale on image shirkadda.

Maxaa si ay u doortaan?

talo Universal, sida had iyo jeer, ma.

Haddii baahidaada waa caddaalad ah oo joogto ah ee advertising iyo sugeysayna sanadka oo dhan, waxa macno u raadiyaan shaqaale cusub.

Waa hagaag, haddii aad si firfircoon u qaadida 2-3 jeer sannadkii, ama baahidaada waa kala duwan oo aan la saadaalin karin, waa in aad saaxiibadaa la hay'ad advertising wanaagsan.

Sida loo doorto hay'ad wanaagsan? All mar kale sida had iyo jeer, waayo-aragnimo shaqo, talooyinka, faylalka tacliimeed, iyo dareenka gudaha, dabcan.

Karti iyo advertising wax ku ool ah aad loogu talagalay!