All of algorithms ka "Yandex"

Sidaas darteed horumarka farsamada ayaa waxaa suurtageliyey in ay soo saaraan hawlaha lagama maarmaanka ah oo aan guriga tago. Hadda xitaa waxaad ka shaqayn kartaa iyada oo loo marayo shabakadda, iyo dad badan oo ay muddo dheer dareenka wanaagsan ee arimahan. Nooca ugu badan ee soo gala internetka - Abuuridda website adiga kuu gaar ah ama blog. Sababo la advertising saaray milkiilaha khayraadka kasban kartaa dakhli fiican. Si kastaba ha ahaatee, nidaamka this ka shaqeeya kaliya marka website a ama blog helay bogga koowaad search. Si fudud u gelin, tirada soo booqda in khayraadka ay ku xidhan tahay heerka dakhli milkiilaha.

Iyo waxa ugu horeeya ee aad u baahan tahay in aad ogaato ka hor inta hawlaha sida, - sida algorithms raadinta, in algorithms gaar ah "Yandex", nidaamka ugu weyn ee search engine Runet.

Waa maxay algorithms search engine?

Search algorithms, waxay sidoo kale waxaa algorithms "Yandex" wakiil nooc ka mid ah habeeyey qaab xisaabeed halkaas oo codsi user waa la garanayn. Search robot furfuraya formula this badalay qiimaha kala duwan oo aan la garaneyn iyo doorteen ugu habboon.

Haddii aad fududeeyo qeexidda, waxaa lagu sheegi karaa sida soo socota: geynta raadinta - barnaamij gaar ah oo qaada "dhibaato", haddii ay taasi ku, su'aal raadinta, iyo waxay siinaysaa "xal", waxa weeye, waxay muujinaysaa liiska goobaha macluumaadka user loo baahdo.

Xalinta ah "dhibaato", geynta uu u muuqdo oo dhan keywords in bogagga, dhunsan xogta iyo abuuraa natiijada ku haboon user search. Thanks to algorithms search engine, aalado kala dhig dhigi karaa content ee khayraadka kasta. Ku saleysan macluumaadka la helay waxaa lagu go'aamiyaa booska uu ka website ee natiijooyinka raadinta.

Maxaa saamayn ku geynta raadinta?

Sida horay loo arki karaa, natiijooyinka raadinta ee su'aal la mid ah matoorada kala duwan search waa ka duwan yahay. Sayidka, isku geynta ah "Yandex" waa si weyn u kala duwan ka soo Google. Tusaale ahaan, maxaa yeelay, adigoo daahir ah ee tijaabo ka furi doonaa laba tabs: mid ka engine search "Yandex" ka, ka kale - laga bilaabo Google. Haddii aad ka gashaan weydiinta sanduuqa raadinta "Sidee si ay u tagaan Japan degganaanta joogtada", waxa aan arki karnaa in goobta ugu horeysay ee "Yandex" waa in kaalinta labaad ee SERP Google ah.

algorithms search engine ka yar tahay qarsoodi adag, waxay kala dhig dhigi xuduudaha isla goobta, laakiin qaar ka mid ah fiiro gaar ah u, iyo sida yar - ninna waxba kama oga. Xitaa optimizers SEO weydii su'aashan.

Xuduudaheedu oo algorithms shaqada

Sida hore u soo sheegnay, algorithms raadinta "Yandex" waxaa haga oo xuduudaheedu qaarkood. Guud ahaan, ay waxa loo qaybin karaa laba kooxood. beegyada uu Qaar ka mid ah ayaa ka masuul ah content semantic ah khayraadka, waxaa loogu yeedhi karo "text." Kale - sharaxo sifooyinka farsamo (design, plugins, iwm ...). Waa in la si qallafsan ayuu ugu tilmaami karaa "injineernimada iyo functional." Waayo, Hufnaan, waa in ay jebiyaan oo dhan oo xuduudaheedu galay kooxaha iyo meeleeyay miiska.

darajeeyo

xuduudaheedu waa ciyaaraan door muhiim ah ee algorithms darajayn. darajeeyo geynta - waa hab kaas oo aad ku baran kartaa qiimaha ee bog kasta. Si fudud u gelin, haddii goobta uu leeyahay qaab ciyaareed wanaagsan ku koobin oo dhan, ka dibna waxa ay noqon doontaa sare ee natiijooyinka raadinta.

algorithms saraysiinta "Yandex" waxaa beddelo ku dhawaad sannad. ugu weyn ee The iyaga ka mid ah waxaa lagu magacaabay ka dib markii magaalooyinka. Magaca fikradda cusub ee search bilaabmaa warqad ugu dambeeyey ee magaca geynta hore. Sidaas daraaddeed, algorithms search engine abuurmaan,

• "Magadan" (2008).
• "Raadi" (2008).
• "Arzamas" (2009).
• "Snezhinsk" (2009).
• "Konakovo" (2010).
• "Obninsk" (2010).
• "Krasnodar" (2010).
• "Reykjavik" (2011).
• "Kaliningrad" (2012).
• "Dublin" (2013).
• "Nachalovo" (2014).
• "Odessa" (2014).
• "Amsterdam" (2015).
• "Minusinsk" (2015).
• "Kirov" (2015).

iyaga ka sokow, saddex algorithms search "Yandex" waxaa la daabacay ee labadii sano ee la soo dhaafay. Sidoo kale, waxaa jira algorithms gaar ah wadareedka-17 iyo wadareedka-30, hawsha ugu weyn ee - in la raadiyo ilaha in aadan buuxin shuruudaha. Si fudud u gelin, algorithms kuwaas raadinayso goobaha la content non-gaar ah oo badan oo keywords ka dibna u isticmaali ciqaab. Oo hadda wax yar geynta kasta.

Algorithms ee 2008-2011

In laba sano, "Yandex" waxa uu abuuray afar geynta raadinta, kuwaas oo tayo duwan kuwa hore, qoraalkii hore. Sanadkii 2008, markii ugu horeysay ee qiimeynta search waxa ay bilaabeen in ay tixgeliyaan kelinimada ah ee ka kooban ( "Magadan"). Waayo, markii ugu horeysay ee nidaamka cusub ee la soo bandhigay, kaas oo la tixgelinayo joogitaanka erayada stop ( "Raadi").

Sannadkii 2009, isku geynta raadinta, "Yandex" ayaa bilaabay in ay tixgeliyaan gobolka user ee, ayaa geozavisimyh a classifier cusub iyo codsiyada geonezavisimyh. Si weyn loo hagaajiyey formula gobolka doorashada ee jawaabaha ( "Arzamas"). Ayaa u xuub bedelay arrinta u muuqday 19 formula cusub darajayn gobolka iyo shuruudaha updated geonezavisimogo darajada ( "Snezhinsk", "Konakovo").

In 2010, ee algorithms search engine "Yandex" ayaa si firfircoon uga horumariyay cusub ee geonezavisimyh geozavisimyh iyo codsiyada ( "Obninsk", "Krasnodar"). 2011 calaamadsan bilowgii abuurniinta ee arrinta shakhsi, steel tiriyaa luqadda ee dadka isticmaala Internet.

qiimeynta search engine ee 2012-2014

In 2012, shaqsinimo bixinta si weyn u bedelay steel tixgeliyaan danaha dadka isticmaala muddo dheer, kor u tacaluqa goobaha inta badan soo booqday ( "Kaliningrad"). Sannadkii 2013, isku geynta ee "Yandex" ayaa si farsamo islana SERPs si danaha user gaar ah inta lagu guda jiro kalfadhiga ah, tixgeliyaan danaha muddada-gaaban ( "Dublin"). In 2014, links xisaabaadka si su'aalo ganacsi ee darajayn ee jawaabaha ( "Nachalovo") ayaa la baajiyay.

"Amsterdam", "Minusinsk", "Kirov"

Natiijooyinka SERP ayaa bilaabay in ay u muuqdaan dhow macluumaad kaarka marka aad dul istaagin link a ( "Amsterdam"). Hawsha ugu horeysay ee isku geynta ah "Yandex" waxa uu noqday hoos u dhac ku darajeeyo khayraadka in ay leeyihiin wax badan oo SEO-tixraacyada. A profile tixraaca hodan u ahaa sababta ugu weyn ee khasaaraha ka mid ah jagooyinka. Geynta "Minusinsk" "Yandex" ayaa bilaabay links SEO toogashada mass, a arrimo account tixraaca ka dib wax yar ku soo laabtay, laakiin kaliya ee gobolka Moscow ee.

In saddexaad sanadkan geynta randomization waxaa la hirgeliyey su'aalo khuseeya. Si fudud u gelin, marka weydiimo soo saaray waxaa lagu kala saari karo by taariikhda, dadka, ama gobolka ( "Kirov").

"Vladivostok" iyo "Palekh"

Geynta "Vladivostok", ayaa la bilaabay horraantii 2016, ayaan bilaabay in ay ka fiirsan waafajinta khayraadka qalabka mobile, laguna soo kordhay ee mobile.

fiiro gaar ah waa in ay isku geynta "Palekh" ah, kaas oo la soo bandhigay bishii November. Its nuxurka waa inay is barbar dhigaan macnaha su'aasha iyo pages la isticmaalayo shabakadaha neural - sirdoonka macmal ah, kaas oo simulates hawlgalka ka mid ah maskaxda bini'aadamka. Sababo la this kordhay cishood ah weydiimo dhif. Marka hore, isku geynta this si gaar ah ula shaqeeya bogga madax, laakiin sida ay yidhaahdaan abuuray, ugu danbeyn bartaan inay "fahmaan" iyo qoraalka laftiisa. geynta waa sida soo socota:

• Nidaamka tixgelinayo tirakoobka iyo kusaabsan weydiinta madax, markaa si ay kordhaan saxnaanta natiijooyinka raadinta.
• La shaqaynta dirau sida waxa loo yaqaan "dulinka semantic". Habkan si aad u raadiso qiimeynta caawisaa si aad u hesho jawaabaha codsiyada ugu dhif. geynta An in ay ogaatay in ay fahmaan qoraalka, soo saari kartaa natiijooyin aan noqon doono hal eray oo la codsi la mid ah, laakiin, si kastaba ha ahaatee, waxay si buuxda u waafaqsan tahay mid kasta oo kale ee content yihiin.

Si fudud u gelin, in "Yandex" isku dayayaan in ay abuuraan a technology "smart" in baadhaa jawaabo, ma ku tiirsan keywords, iyo content qoraalka laftiisa.

"Baden-Baden"

geynta cusub "Yandex", sii daayay bishii March 2017, wuxuu ahaa degdeg ah a in darajayn search engine. In natiijooyinka raadinta on meesha ugu horeysa waxay bilaabeen in ay ka baxaan goobaha la content waxtar leh, cad oo la akhrin karo. Ugu weyn ee hawsha of this isku geynta - ma siin user ee qoraalka u dhiganta codsiga, iyo macluumaadka saxda ah.

Inta lagu jiro shaqo ee "Baden-Baden" hoos natiijooyinka raadinta pereoptimizirovanoy khayraadka iyo macluumaad tayo hoose. Khubarada hubin in jagada ku dhici doonaan dukaamada online, maadaama ay jiraan erayo iyo tilmaanta waxyaabaha aad u badan oo soo noqnoqda in shiidaa indistinguishable. Laakiin horumarinta geynta soo qaaday tixgeliyaan in uu jiro mawduuc gaar ah, halkaas oo mid ka mid ah ereyga xididka celcelin waa lama huraan. Sidaas waxa jira qoraalka waxaa waajib ah in cunaqabatayn? Waxaa fiican in aad eegto tusaale.

Qoraalka ma u dhigma geynta raadinta

Markii hore, ka caarada engine search waxaa keenay booska uu ka khayraadka, oo waxay ahaayeen erayo muhiim ah. Laakiin qoraalka on goobahan inta badan u eg set oo ah weydiimo, qasi "biyo" qoraalka ay tayadiisu hoosayso. Oo tusaale ahaan hoos ku qoran - caddayn:

"Sanad walba, Nike oo soo bandhigtay alaab xad-dhaaf ah loogu talagalay isboortiga. Kabaha, qiimuhu yahay, kabaha, joog ah Nike, ee Nike T-shirt, gaab, tracksuit ee Nike, surwaal, surwaal dhididka of Nike, kubadaha cagta - iyo alaabooyinka kale ee laga heli karaa dukaan kasta oo shirkadda. Nike Haweenka, ragga iyo ururinta carruurta Gaadhsiin dulucda ugu weyn ee brand ah. dhar Nike waa mid gaar ah in wax soo saarka kasta oo uu xambaarsanyahay, niyadda ah ee brand ah. "

qoraalka noocan oo kale ah ma ku fiican yihiin, waa wax ka badan sanduuq la codsiyada muhiimka ah. Halkan iyaga iyo dagaalama geynta cusub. Content tayo hooseeyo sida xaqiiqada ah waa lumin doonaa jagooyinka ay. Waxaa jira saddex shuruudaha of content tayo hooseeyo:

• la'aanta ah ee macquulka ah ee qoraalka.
• Tiro badan oo keywords.
• Joogitaanka in qoraalka ah ee weedho aan dabiici ahayn oo soo baxay ay sabab u tahay soo galo si toos ah keywords.

Dabcan, SEO-ayna ayaa la baajiyay, mabaadii'da aasaasiga ah ee makiinado ay search ku sii isku mid. Taasi kaliya hab halkaas oo 1,000 calaamadaha uu leeyahay 15-20 weedho muhiim ah ayaa muddo dheer huriye. Geynta "Baden-Baden" diiradda saarayaa tayada content.

SERP

meel muhiim u ah geeddi-socodka lagu helo geynta qaadataa soo saarista warbixin. Soo saarista - page ka mid ah natiijada in la kulmo codsi gaar ah. geynta Bixinta "Yandex" dhisay sidan oo kale in ay xisaabi kartaa jaaniska helo jawaabta ugu habboon iyo dhalin saarista toban khayraadka a. In kiiska halkaas oo codsi oo adag, arrinta waxaa laga heli karaa 15 jawaabood.

Dhab ahaantii, u shaqeeyo sida tan: haddii geynta waa "yaqaan" codsiga, oo wuxuu ku dul jirto jawaab aadka u khuseeya, laguna soo toban jawaabaha waxaa la aasaasay. Haddii ay dhacdo in search engine a ma ka heli kartaa jawaabo kuwan 15 links loo soo bandhigi doonaa in arrinta.

Halkan, si dhab ah, iyo dhammaan waxyaabaha aasaasiga ah ee algorithms search engine. Si site a waxaan dareemayaa wanaag ka SERP u baahan tahay inaad buuxisaan oo tayo sare leh-, wargelin iyo content akhrin karo.