Noocyada Sports - shaqsiyaadka iyo shirkadaha

Waa wax qarsoodi ah in ay hadda helo cayaaraha caan weyn. Haddii shan sano ka hor ma jirin sida hamiday ah waalan layliyada taam, snowboarding, yoga, soccer iyo yoga, laakiin hadda labaad kasta oo doonaysa in ay qaataan wakhtiga aad firaaqada ee jimicsiga ama sariiro ah. Iyo sida qof walba ogyahay, baahida loo abuuraa sahayda. Ma aha la yaab leh in noocyada isboortiga aad ah u kordhay mugga of-soo-saarka.

Intaa waxaa dheer in shirkadaha bixiya dharka iyo kabaha, si weynna u kobcay iyo horumarka ururka helay, guud ahaan inventory baahida sare iyo qalabka. Absolutely oo dhan dunida noocyada isboortiga caanka ku faani karaan dadka aadka u kordhay. Waxaa ka mid ah labada saarayaasha ah sifooyinka sports (ka sharaabaad qalabka gym), iyo sidoo kale channels telefishanka, naadiyo iyo kooxo, iyo sidoo kale ciyaartoyda caanka ah. Haa, waxaa si fiican u yaqaan ciyaaryahan tennis, ciyaartoyda kubada cagta, ciyaartoy kubadda koleyga iyo ciyaartoyda golf keenay dakhliga loo arag in shirkadaha advertising saarkooda.

The ugu qaalisan ciyaaraha "aadanaha" brand - ciyaaryahan golf a Tayger Vuds. Waa in uu guusha ee beeraha ku mahad, tamer ee kooxda waa "qiimihiisu" 38 million qoraalada cagaaran. Tani waxay xisaabta ku dakhliga kaliya ee ka heshiisyada saxiixay la kafaala. kaalinta labaad aado ciyaaryahan tennis ka buuraleyda Swiss Roger Federer ah. Uu weerar on kubada huruud ah uu kasbaday oo keliya ku saabsan 10% ka mid ah wadarta dakhliga. Inta soo hadha tagaa uu account of tiro badan oo ah shirkadaha ku riyaaqayaa guul ciyaaryahan tennis tayo leh.

Xirtey saddexda dadka aadka u bixisay noocyada isboortiga, Phil Mickelson. Ciyaaryahankii golf caan helo heshiisyada shirkadaha kala duwan idiina weyn u ogolaanaya falanqeeyayaasha si ay u qiimeeyaan in 26 million biilasha American.

noocyada ciyaaraha noocan oo kale ah sida Nike, Adidas, Puma iyo kuwo kale oo badan kasban balaayiin iyada oo la kaashanaya ciyaartoyda caanka ah. Si kastaba ha ahaatee, qofka kaliya ee aan caanka ah, flitting ee advertising, alaabta soo jiidataa tiro badan oo taageerayaasha. Qofkii ugu horeeyey ee uu bixiyo in sifooyinka sida tayada iyo raaxada dareenka. Waa xuduudaheedu waa kuwan lagama maarmaan ah marka aad dooranayso wax soo saarka, kuwaas oo bixiya isboortiga caanka ah ee dharka iyo kabaha.

dunida oo dhan waa la yaqaan macluumaad sida majaladda Forbes. Waa edition this caan ku tahay rabitaankiisa tirinta lacagta dadka kale iyo ururinayaan noocyada kala duwan ee ratings. Sidaas dhamaadka 2012, magazine this daabacay liiska in ka mid ah noocyada isboortiga ugu qaalisan. Hogaamiyaha A ee "parade ku dhacay" waa shirkad caalami ahaan caan Nike. Qiimaha lagu qiyaasay ku dhowaad $ 16 billion. Waxay caan ku tahay wax soo saarka ee dharka iyo kabaha tayo leh ma aha oo kaliya ciyaartoyda xirfadeed, laakiin sidoo kale taageerayaasha iyo taageerayaasha ciyaaraha.

meesha kaalinta labaad, liiskan this waa shabakad telefishan ESPN ah. Intaa waxaa dheer, in boqortooyadii warbaahinta isboortiga waa mid aad loo jecel yahay oo keliya ma aha ee Maraykanka, laakiin sidoo kale dalalka kale, waxa uu sidoo kale abuuray tiro badan oo codsiyada isboortiga ee telefoonada mobile. Waa shirkad this keentaa in khasnadda quduuska ah channels cable, dollar kasta oo afraad American. ESPN Qiimaha waa 11.5 billion dollars North American.

meel saddexaad ee darajayn ee "ugu magac sports qaali" qaadataa Adidas. Shirkadda Tani uma baahna barasho. Waxyaabaha shirkadda this marar badan abuurtay. Si kastaba ha ahaatee, tan looga hortago ma shirkadda Adidas in ay caansan dunida oo dhan iyo furo dukaamada alaabta isboortiga, xataa geesood ugu fog ee adduunka. qiimaha Brand ee ku dhow $ 7 billion (ma laba boqol oo kun).